Articles on: Timesact V2

Coming Soon

A display feature that replaces the Add to Cart button with a non-purchasable "Coming Soon" button, so you can tease a product before it launches.


Overview & core functionality


Coming Soon is one of Timesact's availability features in v2. It replaces the Add to Cart (or Sold Out) button on your storefront with a non-purchasable "Coming Soon" button, so shoppers can see an upcoming product before it is available to buy.


It is display only. There is no purchase and no email signup, the feature simply shows the button, and optionally a badge or countdown timer, to build anticipation for a product that has not launched yet.


How it fits into v2


  • In v2, features and their configuration live inside a customer experience template, which you manage under the Experiences tab. A customer experience template is where you activate and set up the features for a campaign.
  • Features are independent building blocks. You can run Coming Soon on its own, or combine it with other features in one customer experience template. Coming Soon and Pre-Order cannot be combined, a product is either teased as coming soon or available to pre-order, not both.
  • A single variant can have more than one customer experience template attached. They layer and combine, so the features from each customer experience template apply together on that variant.
  • Availability is evaluated per variant, so the button a shopper sees depends on the selected variant's stock and configuration.
  • A customer experience template is reusable. You build one customer experience template once here, then assign many products to it later from the Adding Products section.


Settings and setup


Step 1 — Start from a customer experience template or create your own


Timesact comes with ready-made customer experience templates, so you do not have to set everything up from zero. From the Experiences tab you can:


  • Use one of the provided customer experience templates as it is.
  • Open a provided customer experience template and edit it to fit your campaign.
  • Create your own: click Create customer experience, give it a name and an optional description.


Either way, you land on the customer experience template's configuration page.


Step 2 — Add the Coming Soon feature


  1. On the Features tab, click Add feature.
  2. Under Availability, select Coming Soon. It will show as Active.
  3. You can add more features to the same customer experience template and switch between them when configuring the storefront look. Keep in mind Coming Soon and Pre-Order are mutually exclusive and cannot both be active on the same product.


Step 3 — Configure the storefront


Product page


  • At the top of the page you can switch between the features you've added, so each one's look is configured separately.
  • For Coming Soon you can configure:
  • Button — the appearance of the coming soon button. Button Text has three fields:
    • Coming Soon Button Text — the label shown while Coming Soon is active (default "Coming Soon").
    • Add to Cart Button Text and Sold Out Button Text — the fallback labels used when Coming Soon is not active, that is when the variant is in stock or sold out normally.
    • You can also set Dimensions (width, height), Border (radius, width), Font (size, weight, style), and Colors (font, background, border).
  • Message — the message shown for coming soon products.
  • Badge — the coming soon badge appearance (disabled by default).
  • Timer — an optional countdown timer for coming soon products (disabled by default).


Collection page


  • Configures the storefront on collection pages, with the same building blocks: Button, Message, and Badge.


Cart page


  • Coming Soon has no cart settings. Cart settings are currently available for Pre-Order only, so this section does not apply to Coming Soon.


Step 4 — Admin settings


Feature settings


The Coming Soon tab in Feature settings has a single section:


  • Stock Management — Coming Soon is available when out of stock. The "Coming Soon" button replaces "Sold Out" when the variant's Shopify stock reaches 0, and reverts when stock goes above 0. In practice, keep an unreleased product at 0 inventory so it displays as Coming Soon until you stock and launch it.


Markets & locations


  • Market scope — Global (all markets), specific countries by ISO code, or specific Shopify markets.
  • Inventory location scope — All locations, or specific locations. Useful if you have multiple warehouses and want stock calculated from selected locations only.
  • Covered in more detail in Markets and Locations.


Translations


  • Lets you translate the feature's storefront text. Covered in more detail in Translations.


Notifications


Coming Soon has no notification channels. It is a display-only feature, so there are no emails or customer signups associated with it. The Notifications tab will show that no notification settings are available for this feature.

Updated on: 06/30/2026

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